Decorum launches new video campaign ‘Grower for a Day’

In a new series, florists and industry experts spend a day working alongside Decorum growers, gaining first-hand insight into daily production practices. The aim is to showcase the craftsmanship, passion and dedication behind flowers and plants, while offering a behind-the-scenes look at professional ornamental horticulture.

The first episode follows Joseph Massie, an internationally award-winning floral designer, educator and Decorum ambassador, as he joins Dutch tulip growers Van der Gulik, Borst Bloembollen and Fa. Spruit & Zn. He steps into the world of tulip cultivation in the Netherlands and explores what it takes to produce top-quality tulips. From the fields to the people working behind the scenes, he experiences the skills, commitment and expertise of these established growers and gains a deeper understanding of their iconic crop.

Tulip grower for a day. How will Joseph fare and will he take on the challenge? The first episode will be launched next week.

For more information:
Decorum
Europa 1
2672 ZX Naaldwijk
Tel: +31 (0)174 61 53 72
[email protected]
www.decorumplantsflowers.com